Market overview

The global jewelry and watch market is a multi-billion-euro sector with steady growth. According to projections, the annual revenue growth for jewelry is expected to be approximately 10.59% per annum from 2024 to 2029 (CAGR 2024-2029). This growth trajectory highlights the resilience and expansion of the luxury goods market, even amidst global economic fluctuations.

However, traditional business models in this sector face significant challenges, such as a lack of digitalization, the prevalence of counterfeit products, transparency issues, and an overall deficit in consumer trust. GEMCY directly addresses these problems with a technology-based solution that benefits both buyers and sellers. By leveraging blockchain for product authentication, AI for personalized experiences, and big data for market insights, GEMCY is poised to disrupt the market and establish a new standard for secure and transparent transactions.

Global Market Growth

The jewelry and watch market has shown a consistent upward trajectory from 2017 to 2029. Jewelry remains the dominant segment, with its market size projected to rise from €42.61 billion in 2017 to an estimated €155.6 billion in 2029. Watches, although a smaller segment, are also expected to grow significantly, increasing from €11.90 billion in 2017 to €37.56 billion by 2029. This robust growth underscores the expanding demand for luxury goods and opens significant opportunities for innovative platforms like GEMCY.

Shift to Online Distribution

One of the most significant trends in the luxury goods market is the shift from offline to online sales channels. The online jewelry market is particularly poised for substantial growth. In 2018, 23% of the total jewelry market was conducted online. By 2029, this figure is expected to increase to 45.4%, representing a market size of approximately $70.64 billion. This shift underscores the increasing consumer trust in online platforms for purchasing high-value items such as jewelry and watches. The convenience, accessibility, and enhanced user experiences offered by digital platforms are key drivers of this change.

Market Dynamics in Europe

Europe, as one of the leading regions in the luxury goods market, mirrors the global trend of growth and digital transformation. The European jewelry and watch market is projected to grow from approximately €6.11 billion in 2017 to €15.37 billion in 2029 for jewelry, and from €2.64 billion to €7.51 billion for watches. This growth is fueled by a combination of factors including rising disposable incomes, increased consumer awareness, and the proliferation of online retail channels.

Strategic Implications

These market dynamics present a significant opportunity for platforms like GEMCY, which are designed to leverage the shift towards digitalization in the luxury goods market. GEMCY’s focus on secure, transparent, and technology-driven solutions positions it to capture a substantial share of the growing online segment. By addressing the core challenges of traditional models—lack of digitalization, counterfeit products, transparency issues, and trust deficits—GEMCY is well-aligned with the evolving demands of both consumers and sellers.

As consumer behavior continues to shift towards online and the market expands, GEMCY is poised to become a key player in the luxury goods sector, offering a seamless and secure marketplace that ensures authenticity and quality at a molecular level.

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Number of companies in the watch and jewelry retail sector in the EU in 2021

Source: IfD Allensbach

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Number of people in Germany who own valuable jewelry (individual pieces worth EUR 1,000 or more) in 2023

Source: IfD Allensbach

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Number of people in Germany who own a luxury wristwatch (500 euros or more) in 2023

Source: IfD Allensbach

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Number of people in Germany who intend to purchase valuable jewelry (starting from 1,000 euros) in the next 1 or 2 years.

Source: IfD Allensbach

Jewelry & watches worldwide

Source: https://de-statista-com.eu1.proxy.openathens.net/outlook/emo/mode/accessoires/uhren-schmuck/schmuck/weltweit

Jewelry & watches in Europe

Source: https://de-statista-com.eu1.proxy.openathens.net/outlook/emo/mode/accessoires/uhren-schmuck/schmuck/weltweit

Online and offline distribution channels

Source: https://de-statista-com.eu1.proxy.openathens.net/outlook/emo/mode/accessoires/uhren-schmuck/schmuck/weltweit